The Find Your Grind Brand
Logo
The Find Your Grind logo has a few variants. Use the lockup when the logo will be sufficiently large to read the text "Find Your Grind". Use the mark in all other cases.
We also have some alternate type+logo treatments when room allows.
The logo should typically be set in pure white on dark backgrounds or pure black or #242933 on light backgrounds.
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Lockup
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Mark
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Type
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Type Lockup
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Type Lockup Alt
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Misfits Tagline
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Lockup (White)
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Mark (White)
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Type (White)
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Type Lockup (White)
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Type Lockup Alt (White)
Colors
Find Your Grind uses a diverse palette of colors. Use our primary colors first and suplement with secondary colors to add more interest or variety when needed.
Primary Brand Colors
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#e6175d
Pink
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#9c27b0
Purple
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#242933
Black
Secondary Brand Colors
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#e91c0d
Red
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#683ab7
Deep Purple
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#3f51b5
Indigo
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#2195f3
Blue
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#03a8f4
Light Blue
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#00bbd4
Cyan
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#009687
Teal
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#4caf4f
Green
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#8bc34a
Light Green
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#ccdc39
Lime
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#ffeb3b
Yellow
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#ffc107
Amber
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#ff9900
Orange
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#ff5622
Deep Orange
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#fafbfc
Gray 1
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#f1f2f6
Gray 2
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#dfe4ea
Gray 3 (Nonessential Border)
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#ced6e0
Gray 4 (Subtle Border)
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#a4b0be
Gray 5 (Nonessential Type)
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#57606f
Gray 6 (Subtle Type)
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#2f3542
Gray 7 (Dark Border)
Fonts
Use Rubik Regular, Medium, and Bold for headings and Rubik Regular for body copy in print and digital contexts.
For video and/or social posts, using Helvetica Neue Bold (usually set in all caps) is also OK.
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Rubik
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Helvetica Neue
Icons
Our UI icon set, aside from a handful of custom or third party icons, is pulled from iconmonstr.
address
affiliate
app-store-inv
app-store
billing
business
cart
cash
check-circle
chevron-down
chevron-left
chevron-right
close
credentials
curriculum-anticipatory-set
curriculum-assessment
curriculum-closure
curriculum-group
curriculum-guided-practice
curriculum-individual
curriculum-presentation
curriculum-unit
curriculum-writing
district
document-excel
document-gdrive
document-pdf
document-powerpoint
document-prezi
document-word
document
download
edit
education
email-preferences
false
focus-outline
focus
fyg-lockup
fyg-mark
heart
help
knowledge
link
lock
logo-jostens
media-play
menu
more
orders
outlook
photo
profile
question
school
search
send-link
share
shipment
signout
social-facebook
social-instagram
social-twitch
social-twitter
social-web
social-youtube
text-message
time
unlock
verified
video
Typography
The Future Belongs To The Misfits
Font Size: 60pt • Letter Spacing: -0.25em • Line Height: 1 • Weight: Bold
We're accelerating first steps to passion and career discovery, worldwide.
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Our high school curriculum changes the conversation around career exploration.
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To curate and help navigate the 21st century roadmap, enabling people to discover who they are, where they’re going and the first steps to get there.
Font Size: 36pt • Letter Spacing: -0.25em • Line Height: 1.2 • Weight: Medium
By letting youth drive the programming, FYG creates the sickest live events across the country.
Font Size: 24pt • Letter Spacing: 0 • Line Height: 1.3 • Weight: Medium
To curate and help navigate the 21st century roadmap, enabling people to discover who they are, where they’re going and the first steps to get there.
Font Size: 21pt • Letter Spacing: 0 • Line Height: 1.3 • Weight: Normal
Fellow Humanitarians
Font Size: 18pt • Letter Spacing: .05em • Line Height: 1.5 • Weight: Bold
FYG educational products, online discovery platform, and live events are accelerating connections to purpose and lifestyle discovery, worldwide. Our apparel and coffee endeavours grew out of the same mentality as our educational products: inspire youth to own their own identity, and their future. Finally, the FYG Foundation is helping bring to life radical dreams of positive change through experiential learning and connection.
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The Find Your Grind Foundation helps people find their purpose and turn their passion into reality. Since 2015, it's contributed over $2 million to individuals, organizations, and programs across the country — from music academies in Compton to a digital arts collective in Nebraska.
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Thrill Seeker, Explorer, Humanitarian
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